Sr. Graphic Designer

Job Title: Senior Graphic Designer
Location: Gurgaon (Work from Office)Company: Group Bayport
About Group BayportGroup Bayport is a global eCommerce organization powering multiple brands across B2B and consumer-facing markets. We combine technology, creativity, and operational excellence to deliver innovative products and impactful customer experiences worldwide.
Key Responsibilities

• - Design high-quality creatives for:

• Digital advertising campaigns

• Social media posts

• Website banners

• Emailers

• Landing pages

• UI UX

• Mentor junior designers and review creative quality.· Collaborate with develop and channel heads to ensure accurate implementation of designs.· Develop and maintain brand guidelines and visual identity systems.· Contribute to campaign ideation and visual concepts from brief to execution.· Create responsive landing pages with strong UI/UX principles.

• - Promotional campaigns

• Execute designs aligned with brand guidelines and campaign objectives.

• Translate marketing briefs into clean, engaging visual solutions.

• Collaborate with marketing, copywriters, developers, and fellow designers.

• Produce creatives optimized for different digital platforms and marketing channels.

• Ensure consistency across typography, color, layouts, imagery, and branding.

• Incorporate feedback quickly while maintaining design quality.

• Organize design files and maintain proper version control.

• Manage multiple design requests while meeting deadlines.

• Stay updated with current design trends, social media formats, and creative best practices.

• Use AI-powered creative tools responsibly to improve ideation, image generation, editing, mockups, and productivity while ensuring final outputs meet brand quality standards.

Required Skills & Qualifications

• - 3–5 years of professional experience in Graphic Design, preferably in eCommerce, digital marketing, advertising, or agency environments.

• Strong portfolio demonstrating digital marketing creatives.

• Proficiency in Adobe Creative Suite:

• Photoshop

• Illustrator

• InDesign

• Working knowledge of Figma.

• Familiarity with AI creative tools such as ChatGPT, Adobe Firefly, Midjourney, Ideogram, Freepik AI, or similar platforms.

• Basic understanding of prompt writing for image generation and creative ideation.

• Strong understanding of:

• Layout

• Typography

• Color theory

• Composition

• Visual hierarchy

• Branding principles

• Ability to work independently while collaborating effectively with cross-functional teams.

• Good communication and time management skills.

Good to Have

• - Experience working on global brands.

• Understanding of performance marketing creatives and platform-specific design best practices (Meta, Google, LinkedIn, etc.).

• Basic photography or image retouching skills.

What We’re Looking For

• - Creative thinker with strong execution skills.

• Passion for visual storytelling and design excellence.

• Curious about emerging design trends and AI-powered creative workflows.

• Strong attention to detail.

• Ability to work efficiently in a fast-paced environment.

• Positive attitude with a willingness to learn and grow.

• Team player who takes ownership of assigned work and consistently delivers high-quality creative output.