Promo Writing Intern - Non Fiction

About the Role :

• We are looking for curious, sharp thinkers who can turn knowledge into high-converting short-form promo content.

• Create short promos that sell ideas, insights, and transformation.

• This is not typical "script writing" — your job is to stop the scroll and make people think: "I need to know this."

Key Responsibilities :

• Write short promo scripts (15 60 seconds) for non-fiction content.

• Craft powerful hooks around:

• Money & wealth

• Psychology & human behavior

• Business & success stories

• Real-life case studies

• Turn complex ideas into simple, addictive narratives.

• Write ad copy and multiple variations for performance marketing.

• Experiment with approaches such as curiosity gaps, contrarian insights, and "hidden truth" storytelling.

• Analyze performance data and improve content based on results.

Who We are Looking For :

• Freshers / recent graduates (any stream).

• Strong Hindi writing skills (required); basic English understanding.

• Natural curiosity about money, success, psychology, and real-world stories.

• Ability to simplify complex topics into engaging content.

• Strong sense of what makes someone click, watch, and learn.

• Interest in content, marketing, and storytelling.

What Good Looks Like (Examples of Thinking)

• "Why 90% of people stay broke even after earning well"

• "This one habit made him a millionaire before 30"

• "The psychology trick billionaires use to control decisions"

• "He failed 17 times... then built a 7 71000 crore company"

You should be able to turn ideas like these into scroll-stopping promos.
Bonus Points If You

• Follow creators in business, finance, or self-growth.

• Enjoy breaking down case studies, biographies, or real-world stories.

• Have written threads, captions, or scripts before.

• Understand Indian mass audience mindset (Tier 2/3).

What You will Gain

• Real experience in performance-driven content writing.

• Learn how content directly impacts installs and revenue.

• Exposure to growth marketing and consumer psychology.

• Fast-track opportunity for a full-time role.

About Us :
Founded in 2018, Kuku is India’s leading storytelling platform, offering a vast digital library of microdramas, audio stories, and short courses. Kuku aims to be India’s largest cultural exporter of stories, culture, and history to the world with a firm belief in “Create In India, Create For The World”.We deliver immersive entertainment and education through our OTT platforms: Kuku TV, Kuku FM, Guru, and more. With a mission to provide high-quality, personalized stories across genres in entertainment, spanning multiple formats and languages, Kuku continues to push boundaries and redefine India’s entertainment industry.
Website: www.kukufm.com Android App: Google Play iOS App: App Store LinkedIn: KUKU
Ready to make an impact ? Apply now !